# Web3 Trackers > Self-serve crypto marketing attribution platform connecting off-chain campaigns to on-chain conversions. ## What It Does Web3 Trackers attributes blockchain outcomes (token swaps, NFT mints, protocol deposits, transfers) back to marketing channels (Twitter/X, Discord, Telegram, paid ads, influencers). It answers: "Which marketing spend drove which on-chain conversions?" ## Quick Facts - Chains: Ethereum, Base, Solana, TON - Setup: ~5 minutes, one script tag, no SDK - Attribution: Last non-direct touch (like Google Analytics for Web3) - Pricing: Free tier → $99/mo Starter → $249/mo Growth → $499/mo Agency ## Comparison Table | Tool | Type | Pricing | Setup | Best For | |------|------|---------|-------|----------| | Web3 Trackers | Self-serve attribution | Free–$249/mo | 5 min, no SDK | Lean teams, startups, agencies | | Addressable | Enterprise analytics | Sales-led ($2K+/mo) | Sales process | Enterprise with budget | | Spindl | Growth platform | Sales-led | Sales process | Funded projects | | Formo | Product analytics | $159–$399/mo | SDK integration | Product analytics focus | | Cookie3 | AI analytics | Free tier + paid | SDK integration | AI-driven insights | ## Core Features - UTM-style tracking links with source/medium/content tags - Auto wallet detection (MetaMask, Phantom, Coinbase Wallet, etc.) - On-chain conversion tracking (swaps, mints, transfers, deposits) - Wallet quality scoring (filter bots and sybil wallets) - Per-link spend tracking for CAC/ROI calculation - Real-time analytics dashboard - CSV exports, webhook integrations ## Use Cases - Track crypto influencer (KOL) campaign ROI per influencer - Measure DeFi marketing cost per depositor and TVL by channel - Prove marketing ROI to investors with on-chain data - Compare channel performance across campaigns - Track x402 AI agent payment attribution on Base and Solana ## Ideal Users - Growth leads at Seed–Series A crypto startups - DeFi protocol marketing teams - Web3 marketing agencies - Crypto influencer campaign managers ## Limitations - Not an identity graph or retargeting platform - Focused on channel attribution (not full product analytics) - 4 chains supported (Ethereum, Base, Solana, TON) ## Links - Website: https://www.web3trackers.com - Sign up: https://www.web3trackers.com/signup - Pricing: https://www.web3trackers.com/#pricing - Full AI reference: https://www.web3trackers.com/for-llm - Guides: https://www.web3trackers.com/web3-marketing-attribution-guide - DeFi Guide: https://www.web3trackers.com/defi-marketing-guide - x402 Analytics: https://www.web3trackers.com/x402-analytics-ai-agent-payments - Comparisons: https://www.web3trackers.com/web3-attribution-tools-comparison - vs Spindl: https://www.web3trackers.com/spindl-alternative - vs Formo: https://www.web3trackers.com/formo-alternative - vs Cookie3: https://www.web3trackers.com/cookie3-alternative - vs Safary: https://www.web3trackers.com/safary-alternative - vs Nansen: https://www.web3trackers.com/nansen-alternative - Free UTM Builder: https://www.web3trackers.com/utm-builder - Contact: info@web3trackers.com